If you're struggling to choose the right bid strategy, you're not alone. That's exactly why I created this Bid Strategy Decision Tree.
I’ll send the Bid Strategy Decision Tree straight to your inbox, free.
Choose the Right Bid Strategy, Faster
Skip the guesswork. Quickly determine if you should use Maximize Conversions, Target CPA, Manual CPC, or another strategy, based on your campaign goals.
Avoid Wasting Budget on the Wrong Tactics
Not every campaign is ready for Smart Bidding. This guide helps you avoid switching too soon.
Know When You're Actually Ready for Automation
Get clarity on whether you have enough conversion data to let Google’s AI take the wheel effectively.
Make Strategic Choices (Not Just Tactical Ones)
Understand why certain strategies would work better based on your goals, so you're not just following Google’s suggestions blindly.
Use the decision tree as a framework to better structure your bid strategies.
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